WJHW and Parsons Bring HARMAN Professional Solutions to Milwaukee Bucks’ New Arena

by PLSN Staff • in
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• Created: May 16, 2019

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MILWAUKEE, Wis.—Parsons Technologies and WJHW recently outfitted the Milwaukee Bucks’ newly-built Fiserv Forum arena with state-of-the-art HARMAN Professional Solutions audio and lighting systems to deliver a high-energy experience at basketball games, concerts and more.

More details from Harman (www.harman.com):

Opened in August 2018, the Fiserv Forum is a 714,000 square-foot arena built to replace the aging BMO Harris Bradley Center as the home of the Milwaukee Bucks basketball team. The venue, a $524 million project, seats up to 18,000 fans and contains 34 suites and three clubs. In addition to NBA games, the venue also hosts concerts by renowned musical acts ranging from KISS to Mumford and Sons, as well as international touring productions like Cirque de Soleil and Monster Jam. Consulting group Wrightson, Johnson, Haddon & Williams (WJHW) worked with Parsons Technologies and Theatrical Lighting Designer Ian Hoffer to equip the Forum with state-of-the-art HARMAN AV equipment including JBL loudspeakers, Crown amplifiers, BSS signal processors and Martin lighting fixtures.

“Parsons provided and installed the AV systems for this venue, both back-of-house and bowl, as well as the broadcast cable system,” said Erik Carlson, Construction Executive at Parsons Technologies. “HARMAN worked with us to ensure competitive pricing, on-time delivery and great operational systems for both owner satisfaction and fan experience.”

Much of the excitement at the Fiserv Forum comes from its dynamic theatrical lighting, which produces dazzling displays at halftime shows and concerts. The arena’s main fixtures are 12 Martin MAC Viper AirFX 1000W lamps, which provide a wide variety of effects with multiple gobo wheels and bright CMY color mixing. The Viper fixtures’ included frost filter also provides soft washes of color, increasing their versatility. Eight Martin MAC Axiom Hybrid fixtures supplement the Vipers, providing high-intensity beam and spot lighting with a remarkable zoom range of 2-44°. Four Atomic 3000 LED strobes mounted at the corners of the scoreboard project bright, pulsing strobe effects onto the court below.

“I’ve been doing this for 25 years, so I chose fixtures that I knew would be reliable, work well and look good,” said Theatrical Lighting Designer Ian Hoffer. “Martin is known for reliable fixtures—they last. They need to operate every night, and it’s not the kind of thing you can just run up to the ceiling and take down, so I wanted something that would last for a long time.”

“It’s been a pleasure to work with WJHW and Parsons on this project,” said Olivier Roure, VP of Sales for Large Venues, HARMAN Professional Solutions. “We cannot forget the consulting group who designed this. And Parsons, as one of our key partners, have done a terrific job as always. Parsons is a great partner in the sports world, and we are very proud to have done such a wonderful job with them.”

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