Creative Technology Helps Drive NAIAS Visuals

by PLSN Staff • in
  • Projection Connection News
• Created: February 4, 2011

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DETROIT – For the North American International Auto Show (NAIAS), Creative Technology (CT) was once again in the driver's seat for AV support for auto brands including Audi, Bentley, BMW/MINI, Ford, Hyundai, Jaguar, Kia, Lexus, Lincoln, Toyota and Volkswagen. CT provided video, audio, broadcast and multimedia support, sending more than 150 crew members from the U.S. and Europe to Detroit's Cobo Hall along with more than 2,100 panels of LED, 40 DLP projectors and dozens of flypacks and cameras and audio support including more than 325 loudspeakers.


CT's U.S. offices are in Chicago, Las Vegas, Los Angeles and San Francisco. It also has facilities based in the U.K., Germany, Dubai, Hong Kong and mainland China.


For more information, please visit

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