More details from PixMob (www.pixmob.com):
The sports teams brought the competition from the court to the stands, offering their fans a rich emotional experience. After illuminating the NBA All-Star weekend earlier this year, PixMob has become the go-to company in the sports world, known for transforming an arena of 20,000 people into a crowd united by technology.
NBA season openers aside, this fall is a busy one for PixMob. Its creative and production teams are involved in the following projects:
· Dubaï for Sensation, an electronic music event with 12,000 people,
· The exclusive Omnia Nightclub Las Vegas at Caesars Palace for a corporate event,
· Melbourne, Australia with David Guetta and 8,000 fans for the launch of a new champagne, Mumm,
· Florida for one of the biggest pop tours of the year with 100,000 spectators,
· Abu Dhabi preparing for a show at Ferrari World which will take place next week.
PixMob is now recognized as the leader in crowd experience. Since its beginnings, PixMob LED objects have lit up close to 5 million people in over 20 countries on five continents. The company’s growth became exponential in a matter of months, promising a quadrupled business figure by the end of the year. This surge in incoming contracts led PixMob to strengthen its team from its previous 25 employees to an almost tripled 70.
PixMob’s success is in large part due to its collaboration with the biggest world tour of the year. Beginning in May and continuing into the month of December, 3 million PixMob bracelets will light up fans of the biggest pop star on the four corners of the globe.
PixMob uses light to provide fans with an engaging and meaningful experience, making them feel directly connected to the entire crowd as well as to the show. It is this unique connection that has attracted prestigious names such as Oprah, the Super Bowl, the Sochi Winter Games, Coldplay, Tiësto, without forgetting the Cirque du Soleil and Moment factory who are regular clients. Some of the biggest brands such as Microsoft, Toyota, Heineken and many others often call of PixMob to engage their consumers with their brand.
Not one to rest on its laurels, the company has been, for the past 18 months, investing in the development of related products with new interactive features in order to further push the limits of connectivity between individuals and open the door to new markets. The launch of this new phase of technology is scheduled to take place in the upcoming weeks.
According to David Parent, President of PixMob, “our clients see us as the most innovative of the industry. Whether in Asia, the States, or Europe it seems to be a consensus. We work very hard maintain this position and especially to provide them with new tools that allow them to better connect with their fans and their clients.”
PixMob technology was first developed thanks to the innovative vision of David Parent and Vincent Leclerc. Named personalities of the year by Infopresse in 2014, their recent success is highlighted by Vincent Leclerc’s nomination amongst the 25 Leaders of the Quebec of Tomorrow by Les Affaires magazine and that of David Parent as a finalist for the 2015 Québec EY Entrepreneur Of the Year award.
