GHENT, Belgium — Chauvet opened its second European facility. The grand opening was attended by more than 200 lighting professionals. The invitation-only event also celebrated Chauvet’s 25-year milestone and featured product demos, music and a lightshow.
More details from Chauvet (www.chauvetlighting.com):
A crowd of over 200 lighting professionals marked the grand opening of Chauvet’s European headquarters, as well as the company’s 25th anniversary, by enjoying an evening of festivities, product demonstration, music and a breathtaking lightshow. The invitation-only event, which drew guests from a variety of countries, also featured a cornucopia of food as well as beverages, including a sparkling special edition Chauvet branded champagne.
As Chauvet’s second European facility, the Belgium office will cater to demand in the Belgium, Netherlands and Luxembourg regions. In conjunction with Chauvet’s UK branch, the new office will also play a key role in servicing and supporting distributors elsewhere on the European mainland, with particular emphasis on France, Germany and Italy.
Among the highlights of the evening was the high-octane rock n’ roll lighting show, which drew on the output, intensity and color rendering capabilities of a selection of both new and established CHAUVET Professional and DJ fixtures.
Company founder and President Albert Chauvet and European General Manager Michael Brooksbank both held inauguration speeches personally welcoming guests to the new facility. Later, guests got to learn more about the company through a guided tour and an evocative video that showed the heart of Chauvet. “The evening was an all-round fantastic event,” said Albert Chauvet. “Above all else, this was an ideal occasion to meet and greet our customers and to learn about their needs.”
Vice President Berenice Chauvet was just as enthused by the evening’s events. “We were overwhelmed by the 200-plus turnout. Despite being new to the market we proved that we already have a significant presence in the region.”
With the new Belgium premises, Chauvet is set to capitalize on its increasingly strong position in European. ”We look forward to being able to serve the European lighting market better than ever through our Belgium facility,” commented Chauvet Europe Manager Michael Brooksbank. “We’ve had a very successful start in Belgium, and judging by the positive reaction of all our guests, we’re hopeful this can be a blueprint for our future in Europe.”
