Pete’s Big TVs Adds Visual Boost to CBS Upfront
NEW YORK — How do you get to Carnegie Hall? Pete’s Big TVs/Performance Video got there recently because they’ve had lots of practice doing TV upfronts — TV network presentations of the upcoming fall season of shows. Upfronts give advertisers the chance to pledge their ad support ahead of time, and the media gets a preview of what’s premiering in the new season.
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