Mitch Kaplan from Video WallTronics
PLSN: How did you begin your career in the entertainment industry?
Mitch Kaplan: My entry into the visual arts started in 1978. A schoolmate and I secured the rights to sell the print services for 3M brand Scanamural, the first large format, ink jet printer. This was the beginning of digital printing. It eventually evolved into billboard size, photo quality print vinyl graphics that you see everywhere. In 1988, Large Format Digital video display evolved from the technology of pixel manipulation. We were pioneers and the times were very exciting. Our very first sales call netted a $250,000 rush order for a sports marketing company. That was our catalyst into the digital world. Read More »