Integration of Nine World-Class Companies to Deliver Seamless Execution for Live Events
A transformative force in live event production has emerged with the official launch of RockForce, the premier workforce and production solutions provider for the live event industry. Created through the strategic integration of nine long-time industry-leading production and live entertainment companies—Bigger Hammer, Collective Payroll, ESI Global, James Thomas Productions, The Production Collective, Stagewise Productions, Theatrical Resources, Tri-State Stage Labor, and Upstage Center—RockForce establishes itself as a leading resource for concerts, festivals, sports, live broadcasts, award shows, and corporate activations worldwide.
“The secret sauce in all of the companies that I have worked in over the past few decades has been great people, and RockForce brings together some of the best the industry has ever seen,” said David Bernstein, Founder and Executive Chairman of RockForce. “The live entertainment landscape has evolved dramatically, with productions becoming increasingly more sophisticated and demanding. We are addressing this evolution by establishing a new benchmark of excellence with the industry’s most qualified workforce and unparalleled solutions.”
Comprehensive Workforce and Production Solutions
Founded on extensive experience and an unwavering commitment to safety, training, and regulatory compliance, RockForce provides a comprehensive suite of strategic production management, workforce solutions, rigging expertise, streamlined payroll services, and innovative technologies that optimize operations and elevate event execution.
“By integrating these market-leading companies and incredibly respected teams, we’ve created an unparalleled organization that combines specialized expertise, proven reliability, and operational efficiency,” said Bob McClintock, CEO of RockForce. “Our comprehensive approach to workforce and production solutions enables us to deliver flawless execution for events of any scale or complexity.”
Setting the Stage for the Greatest Moments in Live Events
The companies forming RockForce bring decades of experience executing the entertainment industry’s most demanding and high-profile events. This elite workforce has delivered flawless production for the NFL Super Bowl Halftime Show, Coachella, Electric Daisy Carnival (EDC), New Year’s Eve in Times Square, the GRAMMY Awards, NFL Draft, Formula 1 experiences, and countless other prestigious productions that define global entertainment and cultural moments.
Expansive Reach, Localized Expertise
With an expansive footprint across North America and deep local expertise, RockForce is uniquely positioned to support productions across the spectrum—from stadium concerts and arena tours to intimate theaters, innovative brand experiences, and globally broadcast award ceremonies. The company’s extensive industry relationships and demonstrated excellence make it the partner of choice for leading promoters, premier venues, visionary production teams, and discerning event organizers.
Further information from RockForce: https://rockforce.com/
