NEW DELHI, India – LD Atul Sonpal chose Clay Paky fixtures to light the set for Dance Premier League, a dance reality show produced by Cineyug for Sony Entertainment Television that was broadcast on Indian TV.
An arching, ring-shaped design was used for the set, with lighting including 19 Clay Paky Alpha Beam 700 fixtures directly over the stage, 18 Alpha Spot HPE 1200s to create gobos on the floor and set pieces and 11 Alpha Wash 1200s to light the dome.
The embedded video below shows some of the lighting effects Sonpal created for Uttar Ke Puttar's Dinesh Mudiyar Dance Performance, "Love Me Love Me Baby!" on YouTube.
All lighting design, equipment and installation was supplied by Jagmag Electric Co. from Mumbai, India.
"We're very proud to supply Clay Paky fixtures to prestigious, high-profile events such as Dance Premier League," said Atul Sonpal. "They looked stunning on television and proved to be extremely reliable. Jagmag has almost 100 Alpha fixtures and they always do a tremendous job."
The show featured six dance teams, including five different regions of India and non-resident Indians as well. It ran for 11 weeks, with the finale airing Dec. 22.
The six teams represented the five regions of India, plus a team for non-resident Indians (NRIs). The teams were Uttar Ke Puttar (North), Western Yodhas, Eastern Tigers, Central Surmas, Southern Sizzlers and the NRI team Desi-Pardesi.
Every team featured a distinct character along with a unique logo, brand ambassador, choreographer, official supporter, cheerleaders, slogan, and even merchandise. The teams were challenged to embody the spirit of their zone and showcase their competitive spirit to emerge as India's top zone. Along with top dancers and choreographers from each region, the series attracted Bollywood actors as judges.
Just as in Premier league in soccer, the teams competed in matches with wins, losses and points to determine who would continue on to the semi-finals and finals. Each zone's team played against every other zone. Each match featured a solo, a duo and a group round. After the first round of matches, the top four teams went on to the semifinals and then the top two competed in the finals.
Sony heavily promoted the show, with the idea to drive regional loyalty, as in sports tournaments. They focused on building excitement and regional pride and portraying the show as a sports battlefield.
At final broadcast, the Western Yodhas were pronounced the winners and awarded with prize money and a trophy.
Sony plans to run a second season in 2010.
For more information, please visit www.claypaky.it .
