NEW YORK – Drape Kings named William Anderson director of marketing. He will be responsible for developing corporate-wide marketing and branding initiatives and will be involved with the company's expansion strategy. "We're excited that William is joining the team at Drape Kings at a pivotal point in our growth," said Dru Whitacre, Drape Kings president and founder. "William's proven track record of building creative and successful campaigns while establishing and promoting brand equity will help build a long-term marketing plan while focusing on our current expansion to the Washington, DC area."
Anderson's experience includes marketing within the investment banking and technology industries. Most recently, he worked with an enterprise software development firm, where he held the role of VP, marketing while overseeing product sales and development.
"We are seeing a substantial growth in the event drapery business, and we felt it was an appropriate time to bring in a senior-level marketing person to focus on increasing our brand awareness," said Kevin Goodrich, Drape Kings vice president. "William's experience in managing fast-paced environments will be a valuable asset to our team."
For more information, please visit www.drapekings.com.
