LOS ANGELES – Global Infusion Group (GIG), the international catering specialist, named Holly O'Hair to their Eat To The Beat America (ETTBA) division as U.S. sales and marketing manager. O'Hair's experience in the music and entertainment industries, includes over six years with Live Design magazine and most recently with lighting production supplier Epic Production Technologies, (formerly Ed and Ted's Excellent Lighting and Q1 Production Technologies).
"Holly is a fantastic addition to our team," said owner and CEO Tony Laurenson. "Her industry knowledge, contacts, and understanding of the touring market will make her a valuable asset."
As worldwide tour caterers, GIG also has offices, crews and equipment in Europe, the Middle East and China. Holly's appointment follows GIG's 22 year presence in the U.S., with ETTBA having worked with such artists as Lou Reed, Lenny Kravitz, The Eagles, Bruce Springsteen, and more recently Celtic Thunder, Slipknot, Marilyn Manson and Coldplay.
ETTBA has also been backstage feeding the crews at the Virgin Mobile Festival, Lollapalooza, All Points West, and the company also has an in-house appointment at the Merriweather Post Pavilion in Maryland.
Besides music business and with the aid of sister company Upbeat Event Catering and Design, ETTBA has also provided corporate hospitality catering on numerous corporate roadshows around the U.S.
Commenting on her new role, O'Hair said, "Eat To The Beat America is extremely well known and I feel that my many years of involvement in the touring and production industries make this the ideal company through which to make a change to the catering side of the business. Tony and his team are amongst the most experienced and well regarded professionals in the industry. I'm thrilled to bring my own industry knowledge and relationships to this dynamic team and further establish Eat to the Beat's position in the marketplace."
Based in Los Angeles, O'Hair can be reached at holly [at] eattothebeat.com or 310-469-8665.