NASHVILLE – Pennington Entertainment, led by industry veteran Shawn Pennington, announced a partnership with stage design and production company 44 Designs, headed by concert and event production pro Jeff “Lava” Lavallee.
More details from 44 Designs (www.44designs.com):
The partnership will leverage the marketing and stage creative services of each company forming a powerhouse tour and event production services team.
“Having worked with Jeff and the 44 Designs team extensively in recent years, I can tell you that there is not a more creative brain trust of individuals in the stage creative space in Nashville!” says Pennington. “Every production that I have seen them produce, or been involved with has blown my mind every time! We could not be more excited about this partnership and the ability to deliver amazing production and event services in an affordable manner to the Nashville music community, and beyond.”
Nashville based 44 Designs enters the partnership with over 25 years of experience in lighting, touring and production. As a 360 degree visual design firm and production house, 44 Designs has traveled around the world creating one-of-a-kind visual experiences in all types of venues – from stadiums, to sports arenas and festivals, to TV shows and theaters. They have accrued this experience while working with clients like Hank Williams Jr., Trace Adkins, Disney Shanghai, Mutemath, Sleeping with Sirens, The X Factor in China, as well as Pennington Entertainment artists Thompson Square and Parmalee.
Lavallee remarks, “Shawn and his crew are top notch and have presented us with some incredible opportunities for creativity and design with his artists. We look forward to what the future holds with this dynamic partnership. My dream was to create a space where innovative people can thrive and develop ideas that are beyond brilliant, then see them come to fruition. This partnership with Pennington Entertainment will take this to the next level in terms of what the potential truly is for any event.”
Pennington successfully developed the careers and brands of Gretchen Wilson, Big & Rich, John Rich, Cowboy Troy, The MuzikMafia and others before venturing out on his own with Pennington Entertainment. Though music is his primary focus, Pennington has produced programming for major television networks including NBC, CMT, USA, GAC and DIRECTV.
Both Pennington Entertainment and 44 Designs bring a global eye and down home approach to planning and developing unique live and televised events.
For more information, please visit www.penningtonentertainment.com and www.44designs.com.
