DALLAS – Philips Strand Lighting and Philips Selecon are restructuring their management ranks to include three new regional commercial leader positions. Julie Smith, based in Dallas, has been named general commercial manager for Philips Strand Lighting and Philips Selecon North America. The two other regional commercial leaders include Graham Eales, commercial general manager for Australia/New Zealand, and Selwyn Jonker, commercial manager for the Asia-Pacific Region.
“The strength of our staff, these brands, and our diverse technologies allow us to make these changes,” said Steve Carson, general manager for Philips Entertainment Group. He referred to the named commercial leaders as “industry veterans” who can help the company “meet the expectations of our customers worldwide, provide unparalleled pre- and post-sales service and drive future product endeavors with the technologies we are developing.”
As part of the recent changes, both the sales and marketing groups now report directly to Smith, including Pete Borchetta, product marketing manager and Bobby Harrell, controls product manager. The company also noted that a national sales manager will be announced to manage the sales in the U.S. and Canada. That individual, along with a Latin American sales manager, will report directly to Smith.
“My first step is to refocus our energies to those markets that have made Philips Strand Lighting and Philips Selecon global leaders in lighting controls and lighting,” said Smith. “I look forward to this challenge and want to bring together our current strengths that have made us successful and expand our operations to meet our customers’ future lighting needs. This industry is not about products. It’s about bringing technology, solutions, and service into a single package.”
For more information, please visit www.strandlighting.com.
