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Rushworks Names Cache Media Distributor for U.K., Ireland

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FLOWER MOUND, TX — Rushworks, a company specializing in TV production technologies, signed a distribution agreement with Cache Media, a supplier of broadcast and AV equipment headquartered in Newbury, U.K.  Cache Media will help Rushworks bring its PTX Universal PanTilt head to the U.K. and Ireland.

More details from RUSHWORKS (www.rushworks.tv):

“The PTX Universal Pan/Tilt head received an incredible reception from visitors as well as multiple awards at NAB when it was introduced,” said Rush Beesley, RUSHWORKS president. “Since then, we’ve received inquiries each and every week from international sources. It was obvious that the time was perfect to further enhance our presence, and we are delighted to announce that Cache Media, a company with an impeccable reputation for expertise and service, will be our distributor in the UK and Ireland.”  

PTX, recipient of both NewBay Media’s NAB 2016 Best of Show Award, presented by Digital Video magazine, and BroadcastBeat’s first place in Originality, is an industry first designed to expand the universe of integrated robotic lighting and video control. Compatible with standalone cameras and camcorders by AJA, ARRI, Blackmagic, Canon, GoPro, JVC, Marshall, Panasonic, RED, Sony, or any other that supports LANC control, PTX provides control of pan and tilt, zoom, focus, iris, and record start/stop, if the commands fall within the cameras’ capabilities.

But the addition of full DMX control is what defines the singular point-of-difference with this versatile solution. For the first time lighting directors and scene designers can include video cameras in their DMX universes, using DMX consoles to block shots using one or more cameras in their scene definitions. They can iso-record one or more cameras for post-event video editing, and can send the video outputs to IMAG displays and/or incorporate them in their media server outputs. The PTX has a unique fixture profile that can be loaded into the most popular lighting consoles and software for integrated lighting and video show design.

Cache Media MD Stuart Cameron said: “We are delighted to be working with RUSHWORKS. The fit between the two companies is perfect synergy. As TV operations converge, having DMX control allows the lighting designer to plan scenes with both lighting and video presets – this enhances creativity and reduces costs. It is also particularly relevant for our clients in the event, rental and staging industries. So we are very excited at the prospect of providing a unique product for these markets.”