ADJ Lighting fixtures will shine brightly at this year’s NAMM music industry tradeshow, set to take place at the end of January in Anaheim, CA. New products will be showcased at booth (#11120) within the exhibition hall, while ADJ luminaires will also be used to highlight a variety of performance spaces and feature areas throughout the show. ADJ will once again be the official naming sponsor of the Arena Plaza stage, while this year ADJ fixtures will also illuminate the iconic Hilton Stage, NAMM’s new Creator Lounge & Studios as well as the 23rd Annual Parnelli Awards event.
At ADJ’s booth (#11120), attendees will find an impressive selection of the company’s latest fixture releases alongside innovative lighting controllers. One standout display will be the new Vizi Pix Z19, the latest addition to ADJ’s Vizi Series. This powerful and versatile moving head zoom wash features 19 x 30-Watt RGBL primary LEDs for stunning color mixing, 30 x RGB background glow LEDs, and an outer ring of eye-catching “eye candy” LEDs, making it a creative powerhouse. Also featured is the Vizi Beam CMY, a high-performance moving head beam fixture equipped with a 310W Osram Sirius HRI discharge lamp, CMY color mixing, and a suite of advanced features tailored for today’s lighting professionals.
For hands-on demonstrations, visitors can explore several cutting-edge lighting control solutions. These include myDMX 5, ADJ’s latest DMX lighting software/hardware, as well as the new myDMX 5 Express, a streamlined version of the renowned software. Additionally, the WMX1 MK2 stand-alone hardware controller, powered by Wolfmix, is a tactile performance-based control solution for DJs and club settings.
Booth #11120 will also showcase a range of brand-new and current products from Eliminator Lighting, ADJ’s retail lighting brand, making it a must-visit for anyone in the lighting industry.
For the fourth consecutive year, ADJ will be the official naming sponsor of the outdoor Arena Plaza Stage. Located between the Anaheim Convention Center Arena and the ACC North hall, right by the pedestrian entrance to the site from W Katella Ave, the ADJ Arena Plaza Stage will showcase a wide variety of musical talent throughout each day of the show. The stage will also feature a lighting rig comprised exclusively of ADJ’s rugged and versatile IP65-rated fixtures, predominantly from the Hydro Series of moving heads, Encore Series of static luminaires and the newly announced Vintage Series of vibrant blinders. In addition, the stage will feature LED video displays constructed from ADJ’s Vision Series IP-rated panels. Audio for the stage will be supplied by sister company, AVANTE Audio, providing a demonstration of the potential for the two companies to deliver a complete festival stage production.
As the show floor is emptying after NAMM’s first day, the Arena Plaza Stage will also be the venue for ADJ’s Dealer Appreciation Happy Hour event. This mixer will run from 6pm until 8pm and once again feature live music from San Diego-based cover band Grooveline. With a dedicated bar, the event will be the perfect post-show chance to relax, unwind and socialize.
NAMM’s Creator Lounge & Studios will be a vibrant space designed to allow influencers to produce engaging on-the-spot content. Together with a premium lounge where content creators can recharge and refocus away from the show floor, it will feature three separate studio spaces optimized for content creation. All three studios will be lit with ADJ fixtures to provide an inviting space that will look fantastic on camera.
ADJ will also be one of the lighting sponsors at the 23rd Annual Parnelli Awards, the industry’s highest honors for live events professionals. The Parnelli’s will take place on Friday, January 25th at 6pm in the Hilton Anaheim Hotel Pacific Ballroom, Second Floor. ADJ will help illuminate this prestigious event with the ElectraPix Par 7 battery-powered fixtures.
“From the Arena Plaza Stage to the show floor, the Creator Lounge & Studios to the Parnelli Awards and iconic Hilton stage, ADJ Lighting will be everywhere at this year’s NAMM,” comments ADJ USA’s Director of Sales, Alfred Gonzales. “It will be a great opportunity to discover ADJ’s latest product releases designed to allowing lighting professionals to unleash their creativity as well to see ADJ’s fixtures in action in real world settings illuminating performances, events and content creation.”
The NAMM Show 2025 will take place at the Anaheim Convention Center in California from Thursday, January 23 through Saturday, January 25. ADJ will be exhibiting from booth #11120, where the company’s experienced team of product specialists and sales support staff will be on hand to answer questions and provide one-on-one demos.
Further information from ADJ about its presence at NAMM2025: https://www.adj.com/namm-show
