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Kid Rock Opens Little Caesars Arena in Detroit

Kid Rock on the thrust provided by Gallagher Staging

Kid Rock Opens Little Caesars Arena in Detroit

LD Makes Use of State-of-the-Art House System for Six Sold-Out Shows

In retrospect, there was no question: Who else could have opened a new stadium in Detroit but Kid Rock? The hometown favorite sold out the new 20,000-seat sports complex’s six dates in mere hours. And, while all the shows went well, a few of the early ones didn’t go perfectly, as longtime Kid Rock LD Nook Schoenfeld was the guinea pig taking a brand new technologically-advanced stadium out for its first ride.

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The 20,000-capacity arena is the new home for the NHL Red Wings and NBA Pistons hockey and basketball teams, while also hosting major concerts and other eveents. Photo by Todd Kaplan

Little Caesars Arena in Detroit: Built to Rock

New Arena Immerses Attendees with State-of-the-Art House Systems

“I believe we just opened the nicest, coolest arena I’ve ever had the pleasure of gigging in,” says Kid Rock LD Nook Schoenfeld after six sold-out shows at the Little Caesars Arena in Detroit. “It is an amazing structure; the likes of which do not exist anywhere in the world.”

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The view looking down with Elation LED strips on. Photo by Robin Sheridan

Focus on Rigging; Little Caesars Arena’s SkyDeck

InterAmerica Stage Provides its Largest SkyDeck for New Arena in Detroit

Detroit is known for many things. It’s the Motor City, the Arsenal of Democracy, and the birthplace of Motown. It’s home to four major sports franchises: the Tigers, the Lions, the Pistons and the Red Wings. It’s the fourth largest city in the Midwest, and now, it’s home to the largest SkyDeck tension wire grid in the world.

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The nightclub turned to Tirso Lighting for the upgrade.

NYC’s Arka Room

Tirso Lighting Helps a Popular Manhattan Nightspot Rebrand

Arka Lounge operated for 16 years as one of the more successful nightspots in the Washington Heights area of upper Manhattan. Rebranded last December as Arka Room, owners of this sophisticated, intimate place to party are hoping for the same run of success they enjoyed for nearly two decades.

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Hurricane Harvey/NOAA Satellite Image

Hurricane Relief: How Our Industry Helps Others Weather the Storm

The worst of times can bring out the best in the human spirit. The world witnessed this with people helping people during Hurricane Harvey’s flooding in Texas and Louisiana. Before the waters subsided, Hurricane Irma pounded islands in the Caribbean, Cuba and Florida, and not long after that, Hurricane Maria pummeled Puerto Rico and the Virgin Islands. Meanwhile, major earthquakes crumbled buildings and lives in Mexico.

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Hand in Hand 2017 logo

Televised Benefit Concerts for Hurricane Relief

“Hand in Hand” and “Harvey Can’t Mess with Texas” Concert Benefits Raise Millions for Hurricane Relief

“Hand In Hand: A Benefit for Hurricane Relief” was a one-hour star-studded telethon on Sept. 12 with more than 130 artists and celebrities urging donations to aid the victims of hurricanes Harvey and Irma.

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The musical by Lin-Manuel Miranda was staged at Geva Theatre Center. The morning after a power outage in Washington Heights, dawn lighting brings life to the cast of In the Heights. Photo by Goat Factory Media.

‘In the Heights,’ in Rochester, NY

Upper Manhattan is Reborn Upstate

Take a Tony Award-winning musical featuring a large cast of dancers and flamboyant choreography infused with salsa, merengue and hip-hop. Surround this cast with scenery that depicts the working storefronts of a bodega, a hair salon and a car service. Light it up with dozens of colors, patterns in motion and — in a purely 21st-century moment — the glow of smartphone screens.

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Metallica gear delivered to Antarctica

Rock-It Cargo

Everybody knows Rock-It Cargo as the leading freight forwarding and logistics services provider in concert touring. Over the last 40 years, the iconic company has joined that coveted list of corporations whose name is not only synonymous for the product it provides but works as both a verb and noun. Gotta ship something time sensitive, fragile, or out of the ordinary? Rock-It. Like the name of the Holding company that now owns them, Rock-It is and always has been, Rock Solid.

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Verite photo by Nicole Mago

Getting Visual for Vérité

Critics have had a hard time categorizing the music of Vérité, since the former Times Square Applebee’s waitress Kelsey Byrne burst onto the scene with a string of self-released YouTube hits like “Strange Enough.” Pop, indie, electro, alternative… it doesn’t matter what label anyone slaps on it, this quixotic mix of delicate, but fearless vocals, soaring melodies and synth flourishes bend and break musical barriers just as surely as it enthralls fans.

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An even wash is tough with the chimneys and overhanging structures.

Gourmet Lighting

The F Word, on Fox, Lit by Darran Webb

Although it appears to take place in a trendy, real-world restaurant, Fox’s hit food competition show, The F Word, starring celebrity chef Gordon Ramsay, is actually shot live and in real-time on a Hollywood soundstage. Its massive, four-wall set rises 28 feet above the floor and includes multiple dining alcoves, a large balcony, a semicircular bar and an open, fully functioning kitchen.

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